What’s your immediate response when you hear the phrase —You Need to Create a Pitch? Most people cringe in one way or another because the word “pitch’ when used in a business context smacks of hard sell. Someone wants to get into your wallet. They say they care about you. They have your best interests at heart. But isn’t it true that when you feel like you’re being pitched you recoil?
via Perfecting Your Personal Pitch: A Case of Self-Branding | LinkedIn.
