If we are to listen intently to the various media outlets that report on news and current affairs every day, we could be forgiven for believing that the world is veering on the very edge of tumult. From global conflicts that push the grand concept of world peace ever further from the grasp of civilized community to health and social issues that are more prominent within the US, it would appear that societies and the people within them are at the mercy of circumstances like no other generation before them.

However, many of these local or global issues are created by the many faults of mankind, whether it is greed to steal or satisfy a personal desire, or a misguided aspiration to use faith and religion and a tool to engineer anarchy. This makes these problems so much more than the sum of their parts, as there are too many cases of individuals turning away and displaying overt apathy in the face of their manifestation. The most pertinent question is whether this apathy is the root cause for such social issues, or whether it is a consequence of them and their subsequent media coverage.

What are the Issues and their Causes

This lack of feeling can be seen in many cases of neglect and wilful ignorance. For example, the level of US citizens who smoke is still unreasonably high at between 19 and 20 percent. Although this figure is down by an estimated 5 percent on the numbers recorded in 1990, it is unfathomable given both the public exposure of the damage that cigarettes cause and the quality of treatments available that so many still choose to smoke at all. This practice is clearly at odds with the advertisement campaigns, scientific research and media coverage that has been invested in revealing the extent that cigarette smoking can do to the human body.

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