Technological advancement has been a key feature of the contemporary generation, as the online revolution and innovations in mobile media have changed the way in which individuals conduct their everyday activities. Of course, as something grows and becomes increasingly prevalent within society, human nature dictates that citizens may well develop an unhealthy over reliance on it. Wherever this exists. there is always a genuine danger that individuals can neglect other areas of their life or become too single minded in their approach to tasks.

An example of this was seen in media reports this week, as premier communications website Google suffered technological problems that temporarily lost customer emails and account access. Subsequently, thousands of individuals worldwide we driven to panic at the concept of being denied access to their online profiles, and left feeling increasingly adrift and without direction. This issue was resolved promptly by Google, as they keep a copy of users emails on a data type, but this in itself raises further questions about online security and privacy of google users and their content.

The Issue of Over Reliance

If we first consider societies over reliance on online media, then we must first understand exactly how prominent it is in contemporary culture. Almost every conceivable daily activity can be now undertaken through the internet, from weekly shopping to the management and payment of utility usage or household bills. The online revolution has delivered an ease of existence to the citizens of the US, and gradually become the premier methodology for conducting tasks and the mundane necessities of daily life.

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